CMYKhub reveals PacPrint plans

CMYKhub will showcase its Design Desk and online Subscription, Graphic Design & Prepress Platform at PacPrint in June, with attendees being encouraged to pre-book a demo to learn how some printers are saving up to $50,000 a year on graphic design and prepress expenses by outsourcing the work to CMYKhub.

Australia’s largest trade printer says it has heard the calls from its 4000-strong base of trade partners for greater support in filling the gap between client brief and putting ink on paper.

Design Desk was launched 18 months ago, to provide the print industry with access to a whole team of graphic designers and prepress operators at the click of a button. This service fills the void left post-pandemic of many creative staff that were forced to move on, or reduce their hours, in the wake of business downturn. Design Desk has also provided many businesses including designers and creative agencies the ability to scale quickly at a low cost.

The multi-level monthly subscription web platform connects the Australian visual media industry to CMYKhub’s team of qualified designers. Users select from the list of services, whether it be adding bleed to existing artwork, or creating a printed product from scratch. CMYKhub says collaboration with the design team is easy via the Design Desk workflow. It says anyone can instantly become a creative director to manage their artwork without any formal training. 

CMYKhub national communications manager, Glen Francis explains that Design Desk was particularly useful to businesses earlier this year, when the pandemic struck down much of Australia’s workforce.

“Design Desk never calls in sick and never goes on holidays, it is a dependable resource”, he points out.
“Many of our early subscribers have also used the service to be that extra half a staff member they need when they get busy, or their designer needs to concentrate on a complex job”.

Design Desk in numbers looks like this:

• 4 Subscription levels starting at $239+GST per month
• 5 days a week, 11 hours a day of qualified designers working on your artwork
• 45 days you can pause your account if business is quiet
• $50,000 per year saving when you compare the premium subscription to hiring a full-time designer

As a trade printer, CMYKhub manufactures for other printers, graphic designers, signwriters, marketing and advertising agencies. It operates out of five production hubs based in Melbourne, Sydney, Brisbane, Cairns and Perth. Every factory is equipped with HP Indigo digital presses, roll-to-roll and flatbed wide format machine,s along with A1 offset presses in the capital cities. It says the large national manufacturing footprint provides speed to market for its trade partners.

PacPrint 2021 is co-hosted by Visual Connections and the Print & Visual Communications Association. The show will co-locate with Visual Impact Melbourne and the Label & Packaging Expo at the Melbourne Convention & Exhibition Centre from Tuesday 28 June to Friday 1 July.