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PrintIQ has had a corporate rebrand, coinciding with its latest product release, version 44. It says the major rebranding effort aligns with the significant transformation across the printing industry.

New branding, and new innovations: printIQ
New branding, and new innovations: printIQ

“The new printIQ brand is an evolution of our previous branding and reflects our company’s ambition, drive, and determination to empower the printing industry through technology,” said Rachel Davis, COO of printIQ. “Our new brand is more than just a logo; it’s a symbol of our commitment to putting our customers first and being their partners in success.”

PrintIQ will continue to operate under the same leadership team and values, with a renewed focus on customer service and innovation. The company says the new brand identity embodies a “renewed sense of purpose, energy, and enthusiasm”, marking another significant milestone in the evolution of printIQ, as it continues to reinvent itself, taking a modern and customer-first approach to the market.

“Over the last two years, we as an industry have faced some incredible challenges. Through it all, we have remained strong and resilient. Together, we have innovated and evolved,” said Anthony Lew, CEO of printIQ. “Not only will customers be able to experience the new brand, but they will also discover how printIQ has pivoted to help them successfully adapt to any changes in the market, including constraints in supply chain management and labour shortages.”

The new branding will be rolled out globally in the coming weeks and will include an enhanced website experience for visitors. Version 44 is available now for clients.

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