virtual.drupa: Heidelberg autonomous printing

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Heidelberg is showcasing its portfolio of solutions for autonomous printing at virtual.drupa 2021, which is taking place this week, final day today, and is being organised by Messe Düsseldorf in place of the in-person event.

End-to-end production: Heidelberg at virtual.drupa
End-to-end production: Heidelberg at virtual.drupa

In the Exhibition Space, Heidelberg is giving presentations about product innovations in the commercial, label, and packaging segments. One highlight is the enhanced Push to Stop concept for autonomous printing with end-to-end solutions, which the company says takes the Smart Print Shop “to a whole new level".

Heidelberg is demonstrating completely automated offset production – from job acceptance all the way through to postpress, including fully automatic plate logistics. It says this enables commercial and packaging printers to further boost their productivity in the 70 x 100 format.

In today’s presentation, Heidelberg will be showing visitors to the virtual.drupa Conference Area the possible ways for print shops to become far more efficient by using artificial intelligence.

Individual discussions on various topics can be arranged with Heidelberg experts in the Networking Plaza. Messe Düsseldorf’s Matchmaking Tool helps bring together the ideal dialogue partners based on profile, preferences, and interests.

“Despite being a virtual event this year, drupa remains an important meeting point for our industry. We are impressed by the concept and are looking forward to making a lot of new contacts, and also to seeing both new and familiar faces,” says Ludwig Allgoewer, head of Global Sales and Marketing at Heidelberg.

“The virtual.drupa is just one of a number of customer events this year. In March, we started the HD4YOU digital webinar series. In June, we are taking part in the China Print trade show in Beijing and accompanying this with a digital customer event in Europe. And following the summer break, there will be another Innovation Week at the Wiesloch-Walldorf site, which our customers will hopefully be able to attend in person this time round,” he added.

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