IPG rebrands to Impressu Print Group

Coming after a period of sustained growth for the business, print solutions specialist IPG Marketing Solutions has rebranded itself and will now be called Impressu Print Group.

Kahn Barlow, Impressu Print Group’s general manager, says the rebrand reflects not only how the business is today, but also where it will be heading into the future. 

“Everything we do is to ensure our customers’ brand is always visually impressive, in print and in pixels,” Barlow says. 

“Impressu is focused on delivering strong quality, and consistent branding, so that our customers make good impressions on their customers, and this rebrand reflects that purpose.”

Customers who partner with Impressu are given direct access to its fleet of high technology printing equipment, alongside its experienced production teams. The end-to-end print solutions provider currently has 90 people on the payroll. 

“Our wide range of capabilities – all under one roof – places us in the unique position of being able to act as your single source provider of design and print, warehousing and logistics, direct mail and letterbox marketing,” Barlow tells Print21. 

“Our complete solution gives customers greater quality control of their product and offers great efficiency, minimising the risk of timing delays.” 

While the name may be changing, Impressu wants to stress that it is still business as usual, and customers can still expect to receive the same quality and service they are used to receiving. 

“In fact, we have just invested in a new Heidelberg XL 75 Press, which is a highly automated, intelligent, 10-colour press that will enable us to produce high quality work more efficiently than ever before. That will arrive in October,” explains Barlow. 

“We are also continuing our investment in technology implementing a new automation system, which will increase efficiency and improving our turnaround times. 

“The rebrand is part of our quest to always be better, so our customers will still be met with the quality, high service levels, on-time delivery, value and reduced risks they have come to know and love.”

Impressu got its start back in 1997, when Walmac Printing and Interforms Printing Group merged to create IPG Print. From there, it grew through natural growth and mergers, before being acquired by Domino’s Pizza Enterprises in 2017.