WrapFest 2026 will move from its standalone UK format Silverstone Race Circuit, to instead take place as part of Fespa 2026, to be held at the Fira Barcelona from 19-22 May.
The strategic move brings the wrap, vinyl, PPF, window tint, architectural interior and detailing industries closer to the heart of the action – and wider speciality print industry – than ever before.
Some of the already confirmed WrapFest exhibitors include 3M, APA, Antalis, Arlon, Hexis, LX Hausys, GSWF, Legend PPF, SOIF, among many others.
After two successful UK editions in 2023 and 2024, WrapFest will now run alongside the Fespa Global Print Expo and its co-located events, European Sign Expo and Personalisation Experience, and the new Corrugated and Textile.
Together, the six co-located events offer a concentrated opportunity for visitors to meet with a broad range of experts from across the wrapping, speciality print and signage industries, discover an array of products and solutions, and develop their understanding of market trends and potential revenue streams.
Visitors to WrapFest 2026 will also get to experience the high-energy World Wrap Masters (Europe and Series Final) competitions.
Over the first two days of the event, World Wrap Masters Europe will see regional competitions, during which vehicle wrappers from across Europe will go head-to-head to wrap a variety of special objects and vehicles.
While on days three and four of the event, regional champions will battle it out to be crowned World Wrap Masters 2026 champion in the Finals of the global series.
In-line with Fespa’s knowledge-sharing and inspiring pillars, visitors to WrapFest can also attend a series of live wrapping demonstrations with industry experts, as well a dedicated conference programme.
In its new format in Barcelona, WrapFest will provide visitors with access to over 2000m² of exhibition space, covering the Fespa 2026 line-up of events.
The floorspace dedicated to WrapFest will showcase wrap-focused applications and solutions, including self-adhesive wrap films, software and design, tools and accessories, alongside a packed programme of live demos, technical tips and skills development opportunities.
For prospective visitors to Fespa 2026, the integration of WrapFest represents an enhanced value proposition – more content, more expertise and more opportunities to connect with the global wrap community, all within a single, internationally recognised event.
“Although WrapFest has built real momentum in the UK, by integrating it into Fespa 2026, we’re giving the global wrap community a bigger stage and a far more international platform,” said Duncan MacOwan, head of marketing and events at Fespa.
“The show at Barcelona will allow us to connect wrap installers, brands and suppliers with a much wider audience. The result will be more energy, more knowledge-sharing, and more opportunities for our visitors and exhibitors to learn, compete and make crucial connections – all under one roof.”
Registration for all five events is now open and visitors can purchase super early bird tickets to all five events for €25 (AUD$43.44). Use code WFM2601 to get your ticket.
