200 installations of Fuji Xerox 700 digital color press

Printers across Australia make the 700 digital color press as their machine of choice.

Since launching in November last year, the machine has already been installed by 200 print providers. According to Henryk Kraszewski, production colour marketing manager at Fuji Xerox Australia, the machine’s popularity is a result of its modular approach and affordable price.

“We’re really pleased with how well the market has responded to the 700 Digital Color Press as the solution is proving popular among a broad range of customers,” said Kraszewski. “The 700 Digital Color Press has all the features of a high-end press but with an entry-level price tag, and delivers outstanding image quality, versatility and productivity savings.

The 700 Digital Color Press has also proven to be a springboard for printers that are entering the digital printing market for the first time, representing more than 20 per cent of orders.
 
“The 700 Digital Color Press has brought in new customers and driven digital revenue from previous offset-only customers,” Kraszewski added. “It is proving to be an ideal solution for both traditional offset printers that want to expand their digital business as well as smaller print providers that want to dive straight into the digital market for the first time.”

Pictured: (l-r) Stu Gibbs, account manager, Fuji Xerox Australia; Peter Barnes CEO of GWPM and Donna Tyler, prepress at GWPM.

GWPM, a leading commercial print provider in Melbourne, is the two hundredth Fuji Xerox Australia customer to install the 700 Digital Color Press.
 
"We’re committed to improving the quality of our product and services, and delivering the utmost convenience and value to our customers,” saidPeter Barnes, director of GWPM. “We’re continually looking at product innovations to achieve this and the 700 Digital Color Press enables us to deliver on our commitment to service excellence.”