Acuity UV printer a window of opportunity for Ricci Signs

When Sean Carey of Ricci Signs first glimpsed Fujifilm Sericol's Acuity UV printer at last year's Visual Impact exhibition, he knew he had to have it. What he didn't count on was how difficult it would be to install.

Carey's Beverly Hills company doesn't have a wide loading bay, and the Acuity would not fit through the doors. This left only one alternative.

"We had to take out a large window at the front of the premises and block off a main road to crane it in," he said. "Our neighbours really loved us that day."

Minor renovations aside, the rest of the installation proved smooth running. "We had the Acuity up-and-running within three or four weeks and paying for itself," Carey said.

The diversity of the machine was a major attraction for Carey. "I wanted a purpose-built flatbed that printed onto rigid substrates," he said. "The Acuity was the perfect choice. It prints on almost any substrate: acrylic, corflute, cardboard, steel, aluminium."

After consulting with the team at Fujifilm Sericol, Carey was convinced that this was the right machine for his business, a decision that he remains convinced of. "The number one use for the machine at the moment is in producing temporary signage for our retail clients," Carey said. "Because it's temporary they don't want to pay a fortune for it. That's where the real value of the printer comes through."