Aussie tour bookings open for World Print Tour

The theme of Congress is the World of Print - Profiting Today and Tomorrow. Prominent speakers from print, packaging, newspaper, advertising, management, publishing and supply organisations will put a global perspective on the future directions of the printing industry.
WPC 8 came about following the merger of Comprint International and the World Print Congress. Immediately following WPC 8, IFRA, one of the world's leading associations for media publishing will host its conference at the same venue.
The Printing Industries tour departs from Sydney and Melbourne on 23 January 2005 for the congress which runs from 24 – 28 January 2005.

A full speaker program includes Dennis Mason who will present a summary report of the major printing and communication trends in various global markets on day one of the Congress. Mason is President of Mason Consulting Inc, a specialist consultancy in the Graphic Arts and Electronic Industries, and is based in Illinois, USA.

He will also facilitate and lead an interactive discussion on Where the future of the industry lies. This discussion will encourage participation from all delegates and will assist in determining the key success drivers for the future of the industry.

Another interesting speaker, and one who brings a wealth of experience with him, is Michael Makin, CEO of the Printing Industries of America (PIA). Makin will deliver an in-depth presentation on the PIA study The Power of Print. The power of the print medium is largely underestimated by many customers across the globe and this presentation will highlight the value added by print in the 21st century.

Given that WPC8 is being hosted in South Africa, the event organisers have incorporated an African element, with business relevance for delegates, with an address by Ian Thomas on Managing People – Lessons from the African bush. Ian Thomas is a business graduate who has studied lions at close quarters during 20 years as a game ranger in Africa. Thomas believes people and especially business people, can absorb and learn from the animal kingdom. Sound business sense is interlaced with humour and an ability to tell stories. Thomas is the author of The Power of the Pride and is featured in many global management magazines.

South African brands and branding expert, Jeremy Sampson, Head of the South African office of Interbrand, will speak on Designing for print in today’s new order.
Printing Industries has developed the WPC 8 Information Gateway on its website, www.printnet.com.au will full tour, conference, speaker and attraction information.
Tour bookings can be made to Sonia Newell or Marty Knespal Eastern Suburbs Travel, Ph: (02) 9388 0666 Fax:(02) 9388 0555. Toll Free: 1800 634 714. E-mail: estclovelly@optusnet.com.au