• Plastic card options: Red E Group
    Plastic card options: Red E Group

National gift and loyalty card printer Australian Plastic Cards, registered as Lazercard with ASIC, is in liquidation, after voting to wind itself up on Tuesday.

The company has been producing plastic cards for the past 20 years, with a production site in Bayswater North in Victoria, and sales offices around the country in the major capital cities. It had 15 employees.

Charisse Clarke, CEO, Australian Plastic Cards
Charisse Clarke, CEO, Australian Plastic Cards

The CEO is Charisse Clarke, who has been with the company since its establishment.

The company took the vote to end business as its forward planning told it that there would not be enough money coming in to sustain the business.

The first creditors report will be out in two weeks from liquidator Peter Goodin of Magnetic Insolvency. However, Goodin said, "There are a number of employees who have been there for a long time, so their entitlements will come first from any monies coming in." Goodin has not been through the books yet but says it is "unlikely" that creditors will get anywhere near 100c in the dollar.

The company's printing and other equipment will be auctioned off through Dominion, which is currently going through the site to catalogue the kit.

Its products ran from plain gift, membership and loyalty cards through to keypads, ID cards, smart wrisrtbands and RFID smartcards.

Australian Plastic Cards also offered variable data printing and a mailing service. Other services included card carriers for gift or membership cards, in-house mail fulfilment services, and database management.


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