The paper company continues on its growth run by increasing its lamination offering and launching a new industry internet facility, The Portal.
The moves are part of a determined growth and diversification strategy by the second largest paper merchant aimed at widening the offerings available on both sides of the Tasman. According to Luke Wilkinson, national sales manager, the acquisition demonstrates the commitment BJ Ball has to the print, packaging and converting markets.
“We have the largest range of papers, inks, chemicals and print room supplies in Australia and New Zealand. [They are] designed to assist our customers by delivering a complete integrated solution,” he said.
Graph-Pak has been a key supplier to the printing, packaging and converting industries for a number of years with significant penetration into this established market. The transition will occur during the first part of February 2013 with BJ Ball expanding distribution to fall in line with its current national footprint.
The takeover is part of a transformation that includes the ramping up of the company’s online ordering system, The Portal, which is now being rolled out to the Australian customers following a successful take up in New Zealand.
Specialists have been appointed in each state to manage the transition from Graph Pak which is expected to be completed by the 15th February 2013.
rtrand Marketing Manager BJ Ball Group on 02 8863 1216