Large format trade print supplier Centrum spent time with graphic design students at Hornsby TAFE in Sydney this week, giving the youngsters an insight into the benefits of print and how to work with it.
Percy Vij, managing director and Sandra Duarte, general manager, were both at the TAFE presenting the students with an understanding of the myriad opportunities available in the print channel.
Duarte says, “We took the students through our printing process, what we do as a printing company, and gave them information on preparing files and what we look for from designers in terms of preparing print ready files. We allowed them to ask questions and view print samples.
“We also visit with other design schools like Billy Blue College of Design and CATC Design School , and we offer site tours for students to gain a better understanding of our operations. We also offer incentives for the ‘most outstanding student’ which is sponsored by Centrum Printing.
“It aligns with our company purpose in sharing knowledge and educating and providing opportunity and growth for future generations in Australian print manufacturing – the more sharing of knowledge there is between printers and designers, the better outcome there will be.
“We use the allegory of the builder and the architect – you can design a beautiful home, but can you build it in practice? Printers and designers need to come together to work out how the final product will be produced.
The Hornsby event was for Cert III, Cert IV and Diploma students in the Graphic Design course, and some of the teachers were involved as well. Duarte says, “It was a good group of about 11-12 students, and we are looking to present at other TAFE Colleges early in the new year.
“Our plans for next year are also to open our doors for regular site visits, because it’s important not just for students but for graphic designers working in agencies to gain that understanding as well.
“Knowledge is power and education matters. Sharing what you know with others is important and can inspire and empower individuals to achieve their best. We like to do our bit where we can – even if it’s just a small change that inspires only one student, I think we’ve done a good job.”