D2P to leverage printers websites

A new online business service directed at the printing industry is designed to change website from cost to profit centres.

Industry expert John Weichard, managing director of D2P, says it is the next logical step for many SME businesses without the ability make money from their websites. He maintains there is no point in having a website if it’s not making money.

“Many SMEs are still not allowing their websites to reach their full potential – either because they don’t know how to or because they are overwhelmed by the processes involved in creating successful sites.

TheOnlineBusiness.com.au was developed to help these businesses reach their online potential and is a result of five years of refinement, R&D and tough real world testing,” says Weichard.

The idea is to turn existing underperforming websites into valuable sales tools that not only increase quality traffic, but also secure and retain customers. It means that printers don’t have to throw out the sites they have spent money developing in order to transform them into valuable assets.

The aim is to turn online searchers into visitor and visitors into prospects and customers.

“We increase the quality and quantity of traffic to the site but that is only step one. We have a range of techniques to ensure that traffic is not wasted and the maximum number of contacts, leads and sales are generated,”’ said Weichard (right).