Dubsat drives ahead with Vio Worldwide

Dubsat, Omnilab Media’s Australian-based cross media asset management and distributed advertising and entertainment content company, acquires London headquartered Vio Worldwide.

The acquisition unites two companies to provide integrated global cross media services for corporations, advertising agencies, production companies, broadcasters, and online/print publishers. Dubsat is part of the Omnilab Media group that specialises in managing and delivering media content for the advertising and entertainment industries. Dubsat develops and provides Websend, the core technology driving Vio’s online Adsend service.

“The acquisition is a natural evolution of our successful two year partnership. It allows us to provide a total global cross media management and delivery solution incorporating an extensive suite of applications and services,” said Grant Schuetrumpf, CEO of Dubsat.
Pictured: (l-r) Grant Schuetrumpf, CEO of Dubsat with Chris Friend, managing director of Vio Worldwide.
Chris Friend, managing director of Vio believes that becoming part of Dubsat is an important strategic step that will allow them to develop cross-media applications and offer our advertising agency and publisher customers a broader platform of services.

“We have created a strong foundation and we are in a good position to now further innovate and extend the business across the traditional and new media markets,” he said.

Omnilab’s managing director, Christopher Mapp, sees the acquisition as important in building the company’s presence worldwide. “Vio Worldwide extends our footprint in the USA and Europe and is an important part of our global expansion strategy. We will also support this strategy by further investment in innovative technologies and services for the entertainment and advertising markets,” he said.