Entries are now open for the Australasian Catalogue Association’s (ACA) 25th annual awards that recognise excellence in catalogue marketing.
Entries are now open for the Australasian Catalogue Association’s (ACA) 25th annual awards that recognise excellence in catalogue marketing.
“These awards are a true celebration of our collective industries," said Kellie Northwood, CEO, ACA. "I truly believe one of the reasons the catalogue and letterbox marketing industries are so resilient and vibrant is because of the entire industry working as one and celebrating together."
This year's event is set to be the biggest ever, with the introduction of a New Zealand category attracting increased entries from across the Tasman. Last year, more than 680 guests attended the 2015 ‘Catalogies.’
Northwood said the annual awards provided a perfect opportunity for retailers, marketers and creative designers to celebrate the innovation, diversity and success of catalogues.
“Catalogue marketing is a highly effective media - with an audience reach higher than any other media channel at 19.7 million and readership at 77% of Australians - and the awards give agencies and retailers the opportunity to have their strategies, concepts, creative, design and styling recognised."
The awards night will be held at Crown Palladium in Melbourne on Friday, 2nd September 2016, with comedian Dave Thornton returning as Master of Ceremonies.
Judging in Melbourne will take place from 14-17 June and in Sydney from 20-22 June. Award entries close on Wednesday, 1st June.
For more information, visit www.catalogue.asn.au/awards2016