Fuji Xerox sets facts straight with paper campaign

Fuji Xerox launches Paper Facts campaign to help businesses procure paper responsibly.

The new website: www.thepaperfacts.com.au includes resources to help companies understand the lifecycle of paper, its environmental impacts and how to procure more sustainable paper products.

According to Amanda Keogh, (pictured) Fuji Xerox Australia?s sustainability manage, there is a common misunderstanding that using paper is bad for the environment. The website hopes to counterbalance these attitudes and beliefs.

“Our goal is to be transparent about the environmental issues around paper but also address some of the misconceptions and provide businesses with resources to assist with responsible procurement,” she said.

“Papermaking is a highly industrialised process that has environmental impacts and it’s important to understand and mitigate those impacts across the life cycle – from raw material acquisition to manufacture distribution, use and disposal.”

Fuji Xerox hopes that the resources will help organisations understand how the pulp and paper industry has improved its practices, and where there is still room for improvement. The process to achieve responsible paper procurement is complex, and the site also provides tools to guide companies through the process.

The resources available to customers include:
* Paper and the Environment white paper, authored by FXA and Spencer Consulting Group
* Sustainable Paper Purchasing Policy
* Overview of the Lifecycle of Paper
* Paper Certification Systems synopsis
* Links to other resources such as certifying bodies

For more information visit www.thepaperfacts.com.au.