Fuji Xerox turns printers into MSPs with One Solution

First Australian marketing Software as a Service (SaaS) solution, One Solution, will be officially available on 4 July for businesses looking to in-source their marketing campaigns and reduce operating costs through subscription based SaaS.

Launched at PrintEx, this first of a kind Australian offering caters to print providers, marketing professionals and creative agencies wanting to expand their services offerings and grow their business while reducing operating costs.

Peter Brittliff (pictured), marketing manager of Graphic Communications Software Solutions at Fuji Xerox Australia says the One Solution SaaS model allows print-for-pay businesses to easily transform from just providing core printing and finishing solutions to full marketing communications service providers.

“It gives our customers a choice to develop their business and become a MSP, and it’s not a massive risk with a monthly subscription fee.”

“This is the perfect solution for suppliers who currently provide standard printing services to their customers, yet want to grow their business by providing additional, new services in a simple and cost-effective way.”

Fuji Xerox will provide a full range of on-demand support services, including training, marketing consultation and business development to ensure that customers get the most value from software subscriptions and maximise return on investment potential.

One Solution packages three key end-to-end software services from which customers can select:

  • OneWebPrint – Web to print services through a partnership with Online Print Solutions, which expands its existing range of solutions, Freeflow Web Services and XMPie Ustore.
  • OneMedia – Cross media marketing solutions including all non-print campaign functionalities – email, rurls, web and campaign analytics.
  • OneGifting – Photo gifting services such as photo-books and production of photo marketing collateral

“We will continue to expand the One Solution offering, and expect it to become a cornerstone of our solution set for clients and … to offer our full range of FreeFlow and XMPie solutions, and we view the One Solution as a stepping stone to these more fully featured range of products,” said Brittliff.