GMG locks down massive Ikea proofing contract

Ikea will produce 173 million catalogues and 650 million other publications in 2006 alone. Production is now firing up on the 2007 Ikea Catalogue, with the GMG ColorProof software to be used by prepress and printing partners throughout the 34 countries the Ikea catalogues are distributed.

Robert Weihing, managing director of GMG, claims winning the Ikea account represents a very important achievement for his company as it is known for its stringent quality demands.

“We are delighted that IKEA decided in favour of GMG, and that we were very quickly able to prove in the start-up phase that the GMG colour management and proofing solution does justice to the demanding requirements in everyday practice,” says Weihing.

Ikea claims it exhaustively tested and evaluated the other solutions available before settling with ColorProof, which was eventually identified as the most capable of guaranteeing worldwide compliance with Ikea standards.

Inter IKEA Systems has been using the GMG products in regular production since the beginning of this year, with the results from the testing period confirming the decision in favour of GMG.