Ipex gets personal with online planner

Visitors to next year’s trade show, Ipex, can already start organising their trip with online planning tool, My Ipex.

By visiting www.ipex.org/myipex, attendees can devise personalised itineraries, explore the show stand-by-stand by looking at interactive floorplans on screen, or search for exhibitors alphabetically, by hall, or product category.

After identifying which exhibitors to visit at the show, users can then create a short-list containing all exhibitors' locations with links to their company profiles, press releases, new product information and video content at the click of a mouse. The personalised itinerary can then be printed or saved and re-visited when they next access My Ipex.

Nick Craig Waller, Ipex 2010’s marketing director believes that a trade show of this size means that visitors must plan ahead to optimise their time. “Ipex is a massive event with a broad range of products and services on show, and we acknowledge that our visitors are busy people,” he said.

“My Ipex offers a great planning and navigation tool, enabling visitors to prepare for their trip beforehand so that they can maximise the time they spend at Ipex and get as much as possible out of the show.”

To visit the Ipex website click here.