Issue 669 – 10 December 2014
Paper price rises are a heath check for the state of the printing industry. Printers are hard wired to regard them as damaging but there is little evidence that print buyers are put off by real-world justified increases. We should remember that a healthy and sustainable paper merchant sector is essential to the well being of the industry. Selling print or paper solely on the lowest possible price does no one any good.
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Patrick Howard
Publishing Editor