It’s Clear – the Future is Digital Fuji Xerox brings Digital to life with special effects
In May 2010, Fuji Xerox Australia launched the Fuji Xerox Colour 800 and Colour 1000 Presses, printing at 100 and 80 pages per minute, respectively.
Using low melt Emulsion Aggregate (EA) Eco toner and new fusing technology, the Color 800/1000 Presses provide a broader colour gamut for better image reproduction and prints on coated, uncoated, and specialty stocks from as low as 55gsm to 350gsm, on sheet sizes of up to 330x488mm.
“Right away, these technologies give our customers the opportunity to print more products, more quickly on a broader range of substrates,” said Henryk Kraszewski, (pictured) Marketing Manager for Production Colour Solutions at Fuji Xerox Australia.
Plus, the Color 800/1000 Presses feature an optional clear dry ink station to apply flood or spot creative effects. “The samples we’ve been printing have got us thinking about what this capability can provide to our customers in terms of additional revenue opportunities,” said Kraszewski.
“The beauty of digital printing is that every single page can be different, and the same applies for the clear dry ink. We have produced samples where we can move the spot effect dependent on the data related to a customer’s preferences,” said Kraszewski.
Fuji Xerox Australia intends to sell the clear toner as a consumable so customers only pay for the coverage they use. “Our research on pricing for spot coating shows that for offset short print runs and spot coating are not entirely compatible in terms of cost,” said Kraszewski.
“As the design community start to understand the unique design opportunities through spot coating, we anticipate that this will drive additional work to printers who use this technology, making it a very viable option.”
“Even flood coating will be a cost effective solution,” said Kraszewski. “Many jobs that may not need a laminate will often require a varnish. The clear dry ink toner gives the same effect as a varnish, and if you only need a few sheets you can print them on the Color 800 or 1000 Press in a single pass,” he said.
“A really exciting market opportunity for the Color 800/1000 Presses will be the photo imaging market. Not only does it have fantastic print output, but the ability to lay down a flood clear dry ink finish allows you to produce incredibly vibrant images.”
More about Clear Dry Ink
Clear dry ink enables the following opportunities:
• Highlight images for visual variety, to make them ‘pop’ off the page.
• Draw attention to a headline or variable text
• Enhance photos, logos or variable images
• Simulate pearlescent or metallic appearance
• Apply digital watermarks to add artistic effects or enhance security
• Enhance print quality on textured stocks