Kodak’s 1st NexPress zooms into New Zealand
Zoom was started in 2001 as a print management company, hiring a designer shortly after opening before moving into the digital print market in its second year of operation. It has since grown to encompass a workforce of 26 people with Peter Moodley, general manager of Zoom, claiming the purchase represents the next stage of the company’s expansion.
“When we first moved into digital printing we identified a gap in the market, and have since grown to become one of the largest providers in the central North Island,” says Moodley. “Our purchase of the NexPress will give us an edge over our competitors in the area because it allows us to offer services that no one else can provide.”
Moodley points to the ability to print a fifth colour and provide overgloss coatings as one of the primary motivations for purchasing the NexPress.
“The spot colour capabilities are enhanced, and if the fifth colour is not needed on the job then we have the option of putting it through the Nexglosser which essentially provides a UV finish,” says Moodley. “This is going to cut out a lot of cost for the company as well saving us from having outsource work. It’s important in current market conditions where our customers want the job delivered straight away.”
Zoom claims it conducted independent research into all of the high-end digital print solutions available that culminated in a visit to the PacPrint exhibition in Melbourne last year, before deciding that the NexPress was best suited to the company’s needs.
“I have over 26 years experience in the industry, and I was highly impressed with the robust nature of the NexPress,” says Moodley. “The print quality is very close to that of offset, and will allow us to pick up more market share in the advertising space.”
With the Zoom installation Kodak has launched its digital printing products, including the mono Digimaster engines, to the New Zealand market and claims to be making significant investment in people and infrastructure there.