Letter from the publisher

The communication landscape of the 21st century is noted for rapid change and convergence. Information is no longer confined to a single medium but distributed widely through a sophisticated matrix. Contemporary enterprises are fluid, changing to meet the challenges of a swiftly evolving marketplace.

In the distribution of specialised information for the printing and graphic arts industry, trade magazines such as Print21 play an integral role. In recent years this is complemented by internet news bulletins, such as Print21Online.

The long-term close relationship between Print21 and Print21Online has proved a defining aspect of the industry’s media over the past four years. Combining new ways of delivering news and information to the industry, the immediacy of the internet with the undeniable superior reading experience of printed material – the quick news grab along with the in-depth explorations of industry issues – has gained readers’ approval.

Following the departure of Melbourne publishing company Niche Media as publishers of Print 21 the magazine, at the expiration of its contract with Printing Industries, the obvious synergy between the magazine and the online news bulletin formed a compelling reason to bring both under the same publishing umbrella.

Print 21 the magazine is the leading business-oriented industry publication, and the official journal of Printing Industries, the peak representative body of the printing and graphic arts industry. The magazine represents the widest spectrum of industry interests and provides a forum where issues of moment and importance can be raised, debated and, hopefully, resolved.

Print21Online is the original online news service for the industry in Australia and New Zealand, now in its fourth year with over 9,000 subscribers who rely on it to provide breaking news every week. It is by far the most popular online news service in the region.

The combination of the two publications will provide readers of both with many benefits – not least wider access to the research undertaken by Printing Industries into the trends of the industry.

With the new closer relationship between the two versions of Print21, readers can expect world-leading technology developments in news delivery and industry information services.

To encourage a closer synergy, 200 FREE subscriptions to Print21 the magazine will be given to the first Online bulletin readers who respond with their postal address to this link editor@print21.com.au

The Australian and New Zealand printing and graphic arts industries are global trendsetters in the adoption and development of new technology – their media should be no less.

Yours sincerely

Patrick Howard

Publisher