Litho Superpak installs first Heidelberg CX102 in Asia Pacific Region

Family-owned Melbourne packaging printer, Litho Superpak, is the first company in the Asia Pacific Region to install the new Heidelberg CX102 press, released at Ipex this year.

According to general manager, Avi Rubinstein, the decision to invest in the new press coincides with the company's move to new premises in Brunswick earlier this year.

"Our decision to go ahead with the purchase of the CX102 was made in conjunction with our resolution to build a custom-built premises," he said. "As such we were able to factor the press’ dimensions into the design process and create a plant that accommodates the new press and also gives us room to grow."

Litho Superpak’s CX102 press is configured for six colours with twin coaters. “As a packaging printer being able to do UV coating inline is a massive benefit and removes a number of processes that previously slowed down production," Rubinstein added.

“We can now produce jobs in one pass cutting out the offline processes and greatly reducing waste. Plus this press is incredibly fast so we can push through jobs in a fraction of the time. As a result we’ve greatly improved efficiencies and have been able to save our customers money also. In a competitive market having that kind of edge enables us to compete without compromising profitability."

The CX102-6-LYYL-X3 has taken prized position in the plant. Rubinstein said it was great for staff morale to be working with leading edge technology. “Everyone thinks this machine is fantastic. It makes us proud to see the work we are producing and the quality we can achieve. That’s another benefit of working with state-of-the art technology: you can maintain much greater quality control," he said.

A Heidelberg house from the outset, Avi and his father, Ari, didn’t consider any other brand. “We looked at other Heidelberg presses, but the CX102 is ideal for our business," he said. "We are a very happy Heidelberg-house and there was never any consideration of moving away from Heidelberg because they understand our business, deliver a great service and are there to support us in meeting our objectives."