Mitchell to move on from EFI

EFI’s Director of Operations for ANZ, Kathy Mitchell has made the decision to move on to the next chapter in her career.

Kathy will be well known to many in and around the print world having worked in the industry for most of her career.  She has had an impressive career working locally in ANZ and internationally, and has been working for more than seven years with EFI, and 20 years prior to that with Prism.

“I’m excited for this next stage of my career and am looking forward to working as a subcontractor within the industry I know so well,” says Kathy. 

“My role has been to build a customer care structure for the EFI Midmarket Print Suite, including Pace and Digital Storefront. We have some marquee customers currently making the move from Prism to Pace, with more to follow in the next few months.” says Kathy. “It is comforting to move on knowing EFI’s Australian and New Zealand software business is in a very strong position.”

 “The industry has changed so much since I started and it is really exciting to see how far we have come and with a real focus on production workflows being increasingly automated. The EFI ecosystem will deliver to the marketplace the next generation of automation to the industry and this is exciting,” says Kathy.  

Stephen Buss, EFI’s Senior Director of Worldwide Customer Operations described Mitchell’s decision to transition to partial retirement as a loss for the company. 

“Kathy has been a valuable member of EFI’s ANZ team. She has been with EFI for more than seven years and in that time has contributed enormously to growth and client development in the ANZ region,” Stephen says. “We wish Kathy all the very best in this next exciting chapter of her life. We’ll miss her passion and enthusiasm for the printing industry.”