PIRA, the greatest graphic arts publishing imprint comes to Australia.

Long recognised as the benchmark publishing and information resource for the printing and graphic arts industries, the UK-based PIRA International (Printing Industry Research Association) publishes books, manuals and white papers that provide essential operational, management, and training resources for all levels of the industry. From the monumental The Print and Production Manual, now in its 9th edition, to the 2nd edition of the essential Colour Reproduction Technology, the PIRA imprints are loaded with up to the minute information on trends, technologies and processes, and command a prominent place on every graphic industry professional’s bookshelf.

PIRA International publications are recognised for their painstaking research and professional in-depth examination of the vital issues impacting on the graphic reproduction technologies. Written by acknowledged experts in their fields they are the standard reference works for graphic artists, production managers, printers, prepress and finishing operatives. Ideal for training purposes as well as for providing definitive analysis and solutions to many of the challenges facing today’s busy professionals, PIRA publications are proving their worth every day in graphics organizations around the world.

PIRA publications now available in Australia and New Zealand include:

The Print and Production Manual – 9th edition – Dr Sean Smyth. A breathtakingly comprehensive reference book for all those who produce, specify and buy printed products, its 500 plus pages are complemented by a complete CD version that contains Pass4Press PDF instructions, British Trade Protocols and SPC Sheet templates. Lavishly illustrated throughout with an excellent glossary of industry terms, the 9th edition has new sections on digital prepress and digital print technologies, plus practical tables to help you choose the right process for a particular job.
Now covering all commercial print applications, including packaging, transactional, brochures and publishing it will rapidly become your most referred to work. Written in clear no-jargon terms by Dr Sean Smyth, PIRA International’s senior print consultant The Print and Production Manual – 9th edition is the definitive reference work for the industry.

Colour Reproduction Technology – 2nd edition – Anthony Mortimer. A brand new title dealing with reproduction in printing - from two to seven colours on all substrates. This title provides a basic grounding in colour composition and properties. It includes detailed coverage of reproduction systems for both low and high-volume printing.
The colour management section explains clearly how to achieve uniform, accurate colour. The book also advises how to implement this in a practical way by showing how to created a robust workflow system. The future of colour reproduction is also discussed. Full colour throughout.
Who is this book aimed at?
Prepress operators, production managers, print managers, designers - anybody who deals with colour in a professional context.
Don't miss: How to build a quality colour workflow.

Colour Control in Lithography –2nd edition – Kelvin Tritton. A complete update of the best selling 1993 book dealing with colour reproduction, management and control for litho printers.
This edition contains brand new sections dealing with the impact of digital workflows.
Topics covered include:
  • The fundamentals of colour vision;
  • Definition and measurement;

  • Density and densitometers;
  • Colour reproduction principle
  • Colour reproduction as a total system
  • The print characteristic
  • Colour management
  • Measurement of the print
    characteristic
  • Control of platemaking
  • Controlling the print characteristic
  • Proofing methods and control
  • Establishing print specifications and
    print profiling
  • Controlling the production run

  • This new edition is full colour throughout.
    Who is this book aimed at?
    Press operators, production managers, print managers, designers - anybody who deals with colour in a litho environment.
    Don't miss: Appendices that benchmark standard print characteristic specifications, plus normal process variations and standard deviation.

    Printing Materials Science and Technology – 2nd edition – Bob Thompson. The first revision for six years. Thompson's best-selling 550-page reference title has been updated and expanded to cover new digital printing and imaging systems.
    This books is a comprehensive guide to the behavioural characteristics, properties and range of consumables and substrates used in print.
    Printing Materials also covers plastics, paper and inks and adhesives.
    Contents include:
  • Atoms and molecules
  • Applications of quantum effects in
    printing
  • Chemical bonding
  • Organic chemistry and printing
  • Polymers and their applications in
    printing
  • Basic optics for printing
    - Paper manufacture

  • - Recycled paper

  • - Paper properties and printing problems

  • - Influences of moisture and relative

  • humidity on paper and board
    - Adhesion and adhesives

  • - Printing inks - the basics

  • - Rheology and ink transfer requirements

  • - Organic pigment technology

  • - Chemistry and physics of colour

  • - Measurement and control of the colour
    of inks and ink films

  • - Radiation curing and water-based ink
    systems

  • - Digital imaging techniques and
    materials

  • - Photopolymer plates
  • New plate technologies - materials
    for digital platemaking systems
  • Photographic systems

  • Who is this book aimed at?

    Anyone who uses, buys or works with printed matter.
    Don't miss: Brand new section on digital imaging

    Introduction to Prepress – 2nd edition – Hugh Speirs. PIRA's popular Introduction series provides you with everything you need to know about the printing industry. Each of these books is written in approachable, jargon free language to explain a particular process: what it is, how it works, practical applications, costs, products available, strengths and weaknesses.
    Written by industry experts the Introduction series provides a thorough, accessible and up-to-date reference kit.


    WHY BUY THIS TITLE?
  • Latest update on existing technologies
  • An ideal training tool
  • Starting point for research into new technologies
  • Introductions for newcomers to the industry
  • Course material for print colleges

  • This new, thoroughly revised edition offers a detailed and accessible examination of the dynamics of prepress, providing you with a thorough grounding in each vital component.
    Completely updated to include the latest digital workflow technologies, it will guide you through the context of prepress within the industry at large, related hardware, software and techniques, the internet and the future of prepress.
    A full glossary, index and bibliography detailing texts for further reading are provided. Introduction to Prepress stands as both a general reference book for the industry, and as a technical handbook for students. Providing an overview of all aspects of the industry, this is the essential guide to prepress.

    TOPICS COVERED INCLUDE
  • Structure and organization of the printing industry
  • Typography
  • Handling of text/images
  • Makeup, planning, assembly

  • Proofing, print specifications, standardisation

  • Computer-to-print and beyond


  • Introduction to Printing and Finishing – 2nd edition – High Speirs. Our popular Introduction series provides you with everything you need to know about the printing industry.
    This new totally revised edition provides a complete guide to all aspects of printing and finishing. It explores both the conventional and modern printing techniques, taking you through litho, flexo, letterpress, gravure and screen, to electronic and the latest in digital printing.
    It includes a comparison of each process, its applications, strengths, weaknesses and costs. Thoroughly researched and user-friendly, Introduction to Printing and Finishing is indispensable to anyone involved in the printing industry. Whether you’re new entrant, a teacher or student, or simply looking for a refresher, this book offers you a comprehensive handbook to all that is printed.

    TOPICS COVERED INCLUDE
  • Conventional printing processes
  • Electronic/digital processes
    Printing inks/toners/varnishes/coating
  • SubstratesFinishing/binding/warehousing




  • Introduction to Digital Printing – Dr Sean Smyth. Responding to the success of the bestselling Introduction to Prepress and Printing and Finishing, and requests for more introductory books on specific areas and processes, we are developing our Introductions series. Four essential new titles will be available this year.

    Each gives a very thorough grounding in its subject, explaining in simple terms precisely what a process does, how it works, what markets it caters for, and how it might be of use to you.

    Introduction to Digital Printing is the first ever basic introductory guide to commercial digital printing. The book can be used to give a primary understanding of the technology to new entrants or to help digital printers formulate investment/business or purchasing strategies.
    It explains how each of the major technologies such as DI, inkjet, toner work and how these systems can be used in applications such as on-demand, short-run, variable data or wide format printing. The book shows how each system works, with full illustrations, and compares each main system in terms of costs, speeds, quality, paper and finishing capabilities and assesses strengths and weaknesses. It also contains detailed sections on digital prepress, paper, consumables, finishing and provides cost comparisons between conventional and digitally printed products.

    The book is perfect for:
  • Printers considering investing in digital print for the first time
  • Digital printers or equipment suppliers requiring a reference text for new staff
  • Digital printers looking to expand or needing to optimise their current systems and workflows
  • Production managers within publishers needing a basic understanding of the capabilities and costs of digital print for on-demand or short-run books, journals or magazines
  • Commercial print buyers
  • Direct marketing executives looking to use digital print to implement CRM.


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