PrintSoft touches down on Objectif Lune

Australia Post offloads its document management subsidiary to Canadian-based software developer Objectif Lune.

PrintSoft’s global operations will expand Objectif Lune’s portfolio of document-driven business processes and automate its processes for B2B markets including supply chain management, financial services, healthcare and utilities.

Didier Gombert, CEO of Objectif Lune says this acquisition is it’s sixth over the past eight years. “It represents another step towards strengthening the company's global presence while growing its solution portfolio in innovative areas such as hybrid mailing and document management systems.

“PrintSoft is a well respected player in the industry and we are proud to welcome them in the Objectif Lune family. We are honored to gain prestigious clients such as Australia Post as a result.”

Derek Jones, acting CEO at Melbourne-based PrintSoft says its expertise and capabilities complement the Objectif Lune business, “we are pleased that Objectif Lune intends to preserve and build on the PrintSoft brand into the future.”

PrintSoft’s range of products will stand apart from Objectif Lune’s existing PrintShop Mail Suite variable data printing composition tool.

Stuart Drysdale, managing director of Objectif Lune Asia says the acquisition was a good strategic move, “we don’t have a competitive product to the PrintSoft press range of products, so it gives the group a range of products within that market space from entry level right up to high volume transaction.

“We have decided to keep both operations independent of each other from a sales and delivery perspective. It also gives us an R&D centre of excellence within the Asia region as PrintSoft has that setup in Melbourne

“We are not looking to make any changes in the short-term as it is a strong acquisition for us. We want to maintain and build on the PrintSoft name as an asset as it offers us an opportunity to reach new customers, so we will introduce the Objectif Lune range of products to PrintSoft customers,” said Drysdale.