Remember this? Pacific Print Group gets new name – GEON - Feb, 2007
Print21 is the longest running online news service for the Australian and New Zealand printing and graphic arts industry. Take a trip back in time and check out a selection of history highlights from our unrivaled news archive. This month seven years ago Geon was at the peak of its power, pulling in more businesses under its banner, and revenues hitting $200 million.
Originally published 15 February 2007
Trading as GEON, the company will continue to allow its 12 subsidiaries, on both sides of the Tasman, to retain their individual names and management. GEON subsidiaries include: Agency Printing; Albion Graphics; AP Mail; Bays Press; BFG; Business Print Group; Brebner Print; Graphic Print Works; Graphic World; Impact Printing; Kiwi Labels and Printco. If the likely takeover of Promentum goes ahead in April it will add another batch of names to the GEON coat of arms.
“As a brand, GEON is strategic, visionary and progressive in scope and will enable us to move forward with a unique offering focusing on providing customers with quality, service and security of brand in what is a highly fractured print and mail management industry,” said Gordon Towell, group chief executive.
Employing more than 800 staff, the company recently won a $127 million battle for Promentum. Currently GEON generates an annual revenue of AUD$200 million.
Towell said that he hoped the name change would strengthen the company even further. “The GEON Group will now aim to reshape the print and mail industry by combining the passion, skills and specialist resources of our employees, thereby providing a single integrated end-to-end solution in print production and delivery,” he said. “GEON will also provide the security of a full service offering within the one organization, reducing the potential dangers of multiple external suppliers and guarding client’s brands.”
For those wondering where the name came from and what it actually means Wikipedia has an answer.
en.wikipedia.org/wiki/Geon_(psychology) Geons were chosen as a leitmotif for the company, to reflect its one-stop shop capability for providing print and mail services and material.