Ricoh has unveiled the identity of its rumoured ‘mystery' launch at PacPrint13, with the company releasing two new digital presses at the trade show in Melbourne this month, the Ricoh Pro C5110S and the Ricoh Pro C5100S digital colour cut sheet production systems.
Ricoh had previously alluded to a new product launch at PacPrint, but until now it had remained unnamed. Now, the company says it will unveil its new machines at its stand #3300 at the trade show on 21 May.
The new light production machines, which made their global debut at Grafitalia in Milan, Italy, on 7 May, have been designed for in-plant rooms, print-for-pay businesses, commercial printers or marketing and advertising agencies looking for high quality in-house print capability or digital and quick printers.
Reaching output speeds in both colour and mono up to 80ppm (Ricoh Pro C5110S) and 65ppm (Ricoh Pro C5100S) they are ideal for the production of on-demand prestigious marketing material, collateral or client mailings.
“The new additions join the Ricoh Pro C901 Graphic Arts +, the Pro C751EX and Pro C651EX digital colour production systems,” says Dave Gully, Ricoh Australia’s product and strategy manager, Production and Wide Format. “Both models, also on show at PacPrint13, are unique in their small footprint, making them ideal where space is limited, and both feature a new toner formulation and broad media handling. 
“This series is a flexible, affordable solution that offers near-offset high quality output and is the third series to be added to our range of colour production digital printers,” he says.
Ricoh’s newly developed toner formulation has upped its print production colour gamut by 10 per cent for the Pro C5110S and Pro C5100S. The toner has also been developed to fuse at a lower temperature – minimizing power consumption. This in turn also ensures a quicker warm-up time for increased productivity.
The Pro C5110S and Pro C5100S are also the first Ricoh digital production printers to feature enhanced toner transfer technology which delivers high quality print results on heavily textured stock – suitable for direct mail and marketing applications.
“We anticipate significant traction with the Pro C5110S Series in the graphics and CRD markets, given the current market size in this segment in Australia,” says Kathy Wilson, general manager, Production and Business Solutions. “This series is specifically designed to cater to the requirements of these markets.”
The machines are also designed to tap into the growing signage and display market with the ability to print banners up to 1260mm in length through the advanced settings. The new models also come with a wide range of compatible finishing options such as folding, booklet making and punching, including the Ricoh SR4100 Booklet Finisher.
Ricoh has also ensured the new systems are optimised for productivity and improved uptime. LED indicators and synchronised animated instructions act as a helpful guide for operators should they need to intervene during a print run. These new systems also have a number of Operator Replaceable Units, enabling clients to make necessary replacements quickly in-house. On-the-fly toner replenishment will also help to maintain productivity.
“The new series’ ability to process smaller, diverse job types quickly with maximum uptime was a key design goal for the Ricoh Pro C5110S and Ricoh Pro C5100S digital colour production systems, and is essential to meet client needs in today’s dynamic printing environment,” says Gully.