Sign writing couple push the envelope to Kingscliff
Owners of Sign A Rama, husband and wife, Kristen and Martin Ludwig, share their free holiday to hard-working staff.
Last week, the couple from Sydney chose an envelope containing a holiday at a promotional prize draw conducted by IBS Design Resources. The prize draw is the climax of a promotion conducted by the Gold Coast company since 12 January this year, that saw a total of 40,058 entries from printers and related trades in Queensland, New South Wales and Victoria put into the draw.
The Ludgwigs failed to win the ultimate prize: $100,000, but were still “ecstatic” about scoring a holiday. “We’re really pleased to have won it. We’re going to send our eager and willing staff on a well-deserved holiday,” said Kristen. “The promotion was great as we’re a small business and either prize is really appealing to win.”
Pictured: Sharing the love with their staff: Kristen and Martin Ludwig.
IBS Design Resources’ operations manager, Michael Culverwell, said the draw had been an important marketing exercise for the company. “This is the first time we’ve undertaken a promotion of this nature, but I think it has been a great success, for both IBS and Sign A Rama Canterbury. The draw was really exciting with Martin and Kristen taking home a holiday,” Culverwell said.
