Soar Print rockets into websophere with iWay

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Leading NZ printer’s new franchise, Rocket, helps launch web-to-print service with install of high-end system Press-Sense.


The development is to capitalise on the up take of the company’s previous web-to-print service.


According to Fred Soar, managing director, iWay won out after a lot of research. ”We knew it was the first install in New Zealand but we also knew the pedigree of the product was second to none and also could see that it is very feature rich. It was important to us that iWay allowed our customers to work with us how they wanted to, not how we prescribe to them and it was this flexibility that attracted us to it. Our first big sales promotion with the system will be online Christmas cards which we will launch in August.”


Chris Graham, managing director of Premedia technologies, the NZ distributor for Press-Sense recognises the importance of having the product endorsed by Soar. “We were very flattered that Soar invested in iWay. It showed great vision and from our initial discussions some of the projects they are capturing with the software are very exciting we look forward to working with them in the future to optimise the opportunities that web to print can deliver”

Simon Taylor, prepress manager at Soar has worked with ordering print over the internet for some time. “We understand the concept of web to print very well and had used a U.S. product, but we are more than delighted by the take up of the product by customers. It is very exciting and the ongoing potential of the system for variable data, automatic upload via print drives and the increased ability to manage short run jobs is proving it’s worth even at this early stage.

Press-sense iWay is web based PDF to PDF print workflow solution; it allows customers to interface with the printer via the web, the system offers B2B and B2C opportunities and runs on a windows environment.

Soar web-to-print here.

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