Spandex hosts HP Open Days

Spandex and HP have teamed up to present a series of Open Days focusing on marketing opportunities in Latex wide-format printing.

The locations are Spandex branches nationally as follows:

Mount Kuring-gai NSW: 15^th June 2016

Yatala, QLD: 22^nd June 2016

Green Fields, SA: 29^th June 2016

Sunshine, VIC: 6^th July 2016

Malaga, WA: 13^th July 2016

All days run from 10am to 4pm and will present profit and marketing ideas in addition to demonstrations on HP Latex 300 series printers. Registration is advisable but ‘drop-ins’ are welcome too. Topics include:

Discover higher-margin wide format

Wall décor and art – an introduction session

Why have 35,000+ printers worldwide chosen HP Latex?

QR codes and Augmented Reality – how to use them

Using social media to promote your business

Ideas, ideas, ideas

“HP Latex is THE success story in wide format this century,” says Spandex Marketing Manager Nathan Barclay, “Since its release in 2008, over 35,000 devices from 1370mm to 1624mm wide and grand format at 3.2 metres have been installed. As an aqueous, green-friendly process that requires no additional drying time, HP Latex turbo-charges wide format production. As solvent-printed sign and display output declines, HP Latex is growing at 35% a year!”

One of the most popular aspects of running HP Latex printers is the high uptime, with time-consuming daily, weekly, monthly and even yearly maintenance almost eliminated. Solvent-using printers are well aware of the nozzle blocking and cleaning procedures that need to be followed – not with HP Latex.

“These HP Open Days are a service to the industry," says Barclay. “At Spandex, we truly believe in the benefits of HP Latex and our customers are proving that, as we install more and more latex printers.”

Spandex is one of the world’s leading trade suppliers to the sign making and display industries. The company specialises in the sales, distribution and support of digital printing, cutting, routing, and laminating systems.