Starleaton, with newly acquired DES, will devote part of its stand at PacPrint 2017 to professional photography and fine art digital reproduction.
“There is no dedicated photography trade show in 2017 and DES has built a very substantial following in this area with photo-art inkjet papers from Hahnemuhle, Breathing Colour, hand-made Awagami, its own-brand ChromaJet plus Epson printers and original media,” says Starleaton CEO Ben Eaton.
“We see an opportunity to reach out to professional image-creators, print labs, schools, colleges and TAFEs and present a comprehensive display of photo/fine art technology, media, colour management and know-how.”
Eaton says this will expand PacPrint’s appeal to a new audience that covers both professionals and ‘prosumers.’ The area will be dynamically themed and will feature Eizo calibratable monitors, X-Rite colour measurement and profiling products, plus free profiling services for users of Starleaton-supplied media.
“Our PacPrint presence is the largest of any dedicated wide-format supplier and that includes the major equipment manufacturers,” says Eaton. “Now that Visual Impact is co-located with PacPrint and organisation is by the Visual Connections team, we feel very positive about the timing and success of the event.”
More information about Starleaton’s photo and fine art initiative will be announced in the lead-up to PacPrint, which takes place at the Melbourne Exhibition Centre from 23-26 May 2017. Starleaton’s 483 sqm stand is E30.
