Sydney FXA technology centre concept is exported to the world
The A$16million programme, including the Japanese location, is directed from Australia by Phil Chambers who is assisted in the implementation in Shanghai by industry identity Roger Morgan. The inspiration for the epicentre concept came from the pioneering work done in Sydney since 1997.
“It is our intention to improve and replicate this facility [Sydney] throughout the Asia-Pacific region allowing us to communicate our brand values of innovation, expertise, quality and reliability as well as our successes and heritage throughout the four epicenters, destined to serve sixteen countries in the region,” said Phil Chambers, managing director of Fuji Xerox Australia and senior general manager of the four epicenters.
“The epicenters will be world-class facilities by which our future direction will be well represented. The concept for the epicenters has been very well received by our customers in Australia and across the region.
“We believe that this unique initiative will be instrumental to further expand our leadership in the digital print industry. We expect the centres to also allow us to foster closer working ties with industry associations and experts.”
The announcement comes as the Australian company is gearing up for the release of the iGen3 and the new black and white Nuvera engines on July 21. Catering for a region-wide production print audience, the epicenters will showcase end-to-end solutions and facilitate collaboration between third party partners and Fuji Xerox. They will also serve to promote file and application testing, facilitate training programs and provide a forum for exhibiting the company’s innovative technology.
“To accelerate business growth in our marketing territory in the Asia-Pacific region, which now includes China, we need to fully capture new business opportunities and the epicenters are key enablers,” said Jiro Shono, president of Fuji Xerox’s International Business Group. “The epicenters will blend best in class technology with industry knowledge and experience, which enables us to truly articulate the value we can offer both the industry and our clients.
“In addition, they will provide us with a vehicle to transfer the knowledge and expertise across the Asia-Pacific region providing our staff and in particular our customers, with the world’s best practices, expertise and solutions.”
The A$16million programme, including the Japanese location, is directed from Australia by Phil Chambers who is assisted in the implementation in Shanghai by industry identity Roger Morgan. The inspiration for the epicentre concept came from the pioneering work done in Sydney since 1997.