Think DES, think ISO
ISO has never been so popular before in the Australian and New Zealand printing industries, which is good news for the industries major provider of ISO services, DES.
According to Russell Cavenagh, (pictured) sales director, the recent tradeshow, PacPrint, demonstrated just how big an issue ISO is becoming to printing businesses of all sizes. “People are no longer viewing ISO as a fad but as a genuine way of gaining efficiencies in their business; it’s not a fad, its a quality statement,” he said.
PacPrint was a success for DES in every sense. Cavenagh reports that the company signed a lot of deals, resulting in a very strong June. “We had a number of new sites signing up for PrintSpec, Proficient Printer and the PSO process,” he said.

Outside of the major centres New South Wales and Victoria, Cavenagh found that there was also a strong interest in Western Australia and New Zealand. “The interest in ISO is continuing unabated, which is a really encouraging sign for us,” he said.
DES first began championing the ISO 12647 press standard five years ago and has since implemented ISO at most of Australia's leading print groups and print buyers based on their popular and user-friendly PrintSpec software.
Some printers still seem mystified at exactly what they need to do to meet the ISO print standard 12647. Cavenagh understands this all too well and has the following advice:
"We can see that customers have concerns adopting the ISO standard but we have gained considerable experience over the last five years and we can guide printers through the procedure in a simple and cost effective way," he said.
The creators of the PrintSpec software, Mellow Colour, have also established the Proficient Printer Program, recognizing printers around the world that have received training in the practical implementation of ISO 12647 and operation of the PrintSpec Colour QA System. Print Buyers use the Proficient Printer Program to recognise and monitor a print supplier's performance to ISO 12647.
DES has introduced most of Australia's leading print groups and print buyers to their popular PrintSpec software over the last five years. Unique in its style of operation, PrintSpec can not only match a press to an ISO standard, but can also be customised to a company's in-house standard.
For further information contact Russell Cavenagh. Phone: 02 9736 6723 or email: russell.cavenagh@des-pl.com.au
