Transform digital print into profit with Fuji Xerox at drupa 2012

Elevating printers to the next level of profitability will be the core of Fuji Xerox and Xerox Corporation’s presence at drupa 2012.

Xerox application conversation stations at its drupa stand will highlight customer solutions and engagement, these banter bars are geared to educate attendees on how to sell and produce profitable jobs. Meet and chat with international Xerox customers to discover how they have turned digital print into profit.

Located in Hall 8b, the Xerox stand will showcase the full range of its colour digital presses. The technology on display will also be coupled with workflow solutions and business development resources to drive successful digital colour print operations. Demonstration presses include the Xerox Colour 550/560 and the Xerox CiPress 500 Production Inkjet System.

Simon Lane (pictured), national manager of graphic communications at Fuji Xerox Australia, is looking forward to seeing a large contingent of Australian customers at Xerox’s drupa stand.

“For a number of years Xerox, and Fuji Xerox Australia, have recognised that printing is about a total business solution which is as much about business development and workflow as it is around the imaging engine.

“Even though we have fantastic technology on the stand, there will also be a whole range of software and biz dev solutions for customers to come and see. It’s definitely going to be an interesting place to be this year,” Lane said.

The press manufacturer wasn’t clowning around when it became a sponsor and official MFP provider of Cirque du Soleil touring shows, the press technology stand will host special daily performances.

Customers and Xerox partners will also be presenting live software demonstrations and share best practices covering XMPie, Individualized Communications Management, 1:1 multichannel communications, personalized Web-to-print and marketing portals.

For more information about Fuji Xerox and Xerox’s presence at drupa, visit xerox.com/drupa. If you will be visiting drupa, and would like a tour of our stand with one of our Australian hosts, contact Emma Bidstrup at emma.bidstrup@aus.fujixerox.com.

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