For more than two decades, Elanora Signs & Engraving has been a trusted name in industrial signage across NSW, with the family-run business, led by Stephen Macquarie, building its reputation on craftsmanship, specialising in tool engraving into stainless steel for industrial applications.
Today, thanks to Canon’s Arizona flatbed printing technology, the business has evolved into a highly efficient, multi-technology signage producer combining engraving, laser cutting, and direct-to-substrate printing — all under one roof.
From traditional engraving to advanced flatbed printing
Elanora Signs’ move into digital printing began a decade ago when Macquarie recognised the need to meet his clients’ growing demands for faster turnaround and more flexible production.
“Many of our clients wanted durable signage delivered quickly,” explains Macquarie. “Traditional engraving and screen printing methods couldn’t always meet those timeframes, especially for one-off or low-volume jobs.”
The solution came with the company’s first Canon Arizona flatbed printer, which revolutionised its production process.
By printing directly onto metal substrates — such as satin anodised aluminium or 1mm white aluminium — Elanora Signs eliminated the need for printing on vinyl and laminating, reducing waste and streamlining workflow.
Smarter, faster, more sustainable
The company’s most recent upgrade to the Arizona 135 GT was a natural next step.
According to Macquarie, the decision was driven by speed, sustainability, and quality improvements.
“The LED curing system was a game changer,” Macquarie says. “Our previous models used halide lamps that took time to warm up and needed replacement. Now, with instant-on LED curing, we can start printing straight away, save energy, and reduce downtime.”
Macquarie also highlights the automatic cleaning station as one of the printer’s standout features.
Bringing all technologies together
A key strength of Elanora Signs is its ability to combine engraving, laser cutting, and flatbed printing to deliver complete solutions in-house, which allows the team to complete complex jobs on tight deadlines.
This versatility enables the company to respond quickly to clients’ needs, often completing orders on the same day.
A partnership built on trust
Behind the technology is a strong partnership, and Macquarie speaks highly of the long-standing relationship with Canon Production Printing (CPP) Australia.
“We’ve worked with the same support team for years, and every installation has gone smoothly. The team and software specialists are always available and ready to help, and that continuity makes a huge difference to a small business like ours,” he says.
Sustainability and the future
Sustainability has become an increasing focus for Elanora Signs, especially working with international clients that have strict environmental compliance standards.
“The Arizona’s LED curing and direct-to-material printing reduce waste, energy use, and the need for adhesives,” Macquarie notes. “It aligns perfectly with our clients’ sustainability requirements and with how we want to run our business.”
As the business transitions to the next generation of the family, Macquarie is confident Canon will continue to play a central role.
Canon’s perspective
“Elanora Signs is a great example of how a specialised business can evolve through smart technology investment,” says Steven Badger, head of sales and professional services at CPP Australia.
“The Arizona 135 GT enables them to maintain their traditional craftsmanship, while achieving faster turnaround, improved sustainability, and consistent quality. It’s a perfect demonstration of how digital printing complements and enhances established production techniques.”
This article was first published in the November-December 2025 edition of Print21, page 38.