T-Shirt Magic buys first GTXpro Bulk in Aus

By Wayne Robinson | 7 July 2021

Sydney-based printing business T-Shirt Magic has installed the first new Brother GTXpro Bulk direct to garment printer in Australia.

*First in Australia: Andrew Sprason, T-Shirt Magic, with the new Brother GTXpro Bulk*

The GTXpro Bulk is T-Shirt Magic’s sixth Brother garment printer, installed by what is one of the country’s leading T-Shirt printers. Founded in 1998, T-Shirt Magic designs, prints, and supplies garments to clubs, businesses, corporations, and charities.

T-Shirt Magic will use the new GTXpro Bulk to increase production volume, while simultaneously increasing its eco-friendliness, thanks to the capabilities of the printer.

Andrew Sprason and Lily Yang, the husband-and-wife owners of T-Shirt Magic took ownership of their first Brother garment printer back in 2011, and since then they have moved through all subsequent Brother DTG models, including the GT-3 series and the GTX, having multiple units of each.

The investment in the new Brother GTXpro Bulk will allow T-Shirt Magic to scale its production capabilities as the business continues to grow, while also allowing faster production.

Brother says the GTXpro Bulk will also increase cost efficiency for the business, thanks to the new bulk ink delivery system. For T-Shirt Magic, the bulk system will deliver efficiencies. “The Brother GTXpro Bulk will allow us to offer even better quality and faster turnarounds, and at a lower cost for bulk printing,” said Sprason.

Sprason said the purchase and install of the Brother GTXpro Bulk will allow for improved production reliability. “With our other Brother GTX printers, the addition of the Bulk means that we will always be able to fulfil customer orders. If for some reason one of the GTX’s is unavailable or requires maintenance or servicing, we will still have two others as redundancy," Sprason added.

The GTXpro Bulk features a proprietary bulk-feed system for its specially formulated inks. The bolder, brighter Innobella Textile Inks are water-based pigment inks and are Eco Passport by Oeko-Tex certified and CPSIA compliant. The bulk packaging uses less plastic thanks to the new reusable tanks, so there is less waste and less impact on the environment.